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FREE Webinar: What is Structured Data and Why is it Important? Did someone say Free Marketing?

Be found within search engines and social media by better understanding how to use structured data.

  • 23 July 2022
  • Author: Eric Smith
  • Number of views: 17465

Event date: 9/5/2023 2:00 PM - 2:45 PM Export event

FREE Webinar: What is Structured Data and Why is it Important? Did someone say Free Marketing?

All search engines have been encouraging everyone to use structured data for several years now. They've even gone as far as to incentivize the usage by providing benefits and choice page positioning to websites with structured data correctly implemented.

Some of these benefits include search result enhancements and content-specific features, such as:

  • Rich search results: Includes styling, images, and other visual enhancements
  • Rich cards: A variation on rich search results, similar to rich snippets and designed for mobile users
  • Enriched search results: Includes interactive or immersive features
  • Knowledge Graph: Information about an entity such as a brand
  • Breadcrumbs: Breadcrumbs in your search result
  • Carousels: A collection of multiple rich results in a carousel-style
  • Rich results for AMP: To have your AMP (Accelerated Mobile Pages) appear in carousels and with rich results, you’ll need to include structured data

Do you understand what I'm talking about, above? If not, thi sis the webinar for you. 

Put another way, implementing structured data on your site is also a great way to position your website and content for Free Marketing via search engines, as Google in particular continues to move in the direction of hyper-personalization and solving problems and answering questions directly through the search.

Register above for this FREE Webinar today!

Epoch Online is currently focusing on the local market including those found in Central Arkansas within Saline, Faulkner and Pulaski County including Little Rock, AR; North Little Rock, AR, Conway, AR, Benton, AR, Sherwood, AR, Greenbrier, AR, and more. We are also marketing the webinar in Texas and Tennessee. 

You will also find us on social media as well.

  • Dallas and Fort Worth Texas: Structure Data and Free Marketing - September and October via Facebook and LinkedIn
  • Fayetteville, Springdale, and Little Rock, Arkansas: SEO and Search Engine Optimization Seminar - October and November via LinkedIn and Local Chamber of Commerce
  • Memphis and Nashville, Tennessee: SEO and Search Engine Optimization Seminar - August thru December via LinkedIn and Local Chamber of Commerce
  • Conway and Maumelle, Arkansas: SEO and Search Engine Optimization Seminar - August thru December via LinkedIn, Twitter, Facebook, and Local Chamber of Commerc

For those that want to attend this Webinar, simply register above. 

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FREE Webinar: What is Structured Data and Why is it Important? Did someone say Free Marketing?

FREE Webinar: What is Structured Data and Why is it Important? Did someone say Free Marketing?

It's and old Topic; yet, it's still a hot Topic. Search Engine Optimiation (SEO) has included the concept of structured data since 2011 - ever since Google, Bing, Yahoo! and Yandex got together to create a standardized list of attributes and entities which they all agreed to support, and which became known as Schema.org. Unfortunately, there's still a lot of confusion around what structured data really is, what it’s for, and how and when to implement structured data for Free marketing. 

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FREE Webinar: What is Structured Data and Why is it Important? Did someone say Free Marketing?

FREE Webinar: What is Structured Data and Why is it Important? Did someone say Free Marketing?

It's and old Topic; yet, it's still a hot Topic. Search Engine Optimiation (SEO) has included the concept of structured data since 2011 - ever since Google, Bing, Yahoo! and Yandex got together to create a standardized list of attributes and entities which they all agreed to support, and which became known as Schema.org. Unfortunately, there's still a lot of confusion around what structured data really is, what it’s for, and how and when to implement structured data for Free marketing. 

Read more
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