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Why Are Backlink Audits Important?

What is a backlink audit?

  • 29 August 2022
  • Number of views: 979
Why Are Backlink Audits Important?

Why Are Backlinks Important?

Backlink are links leading back to your website. Think of backlinks as referrals. Most backlinks are good. Some are not because they come from irreputable places. You only want the best link, or websites referring visitors to you uand  your website. Consider this — you’d prefer advice from a trusted friend versus a shady individual, right? The oncept applies here. 

FREE Webinar: What is Structured Data and Why is it Important? Did someone say Free Marketing?

Be found within search engines and social media by better understanding how to use structured data.

  • 10/3/2023 2:00 PM - 2:45 PM
  • Number of views: 17467
FREE Webinar: What is Structured Data and Why is it Important? Did someone say Free Marketing?

It's and old Topic; yet, it's still a hot Topic. Search Engine Optimiation (SEO) has included the concept of structured data since 2011 - ever since Google, Bing, Yahoo! and Yandex got together to create a standardized list of attributes and entities which they all agreed to support, and which became known as Schema.org. Unfortunately, there's still a lot of confusion around what structured data really is, what it’s for, and how and when to implement structured data for Free marketing. 

Proper Image Sizes For Online Marketing Success!

What at the Digital Media Image Sizes?

  • 13 July 2022
  • Number of views: 629
Proper Image Sizes For Online Marketing Success!

When it comes to driving traffic to your Internet presence through Google and other social media platforms, even the smallest details matter. Yes, the images and their sizes make a difference in the digital sphere.

Tools like Google My Business, have guidelines for every element of your listing – even the images. The same is true for Facebook, Instagram, Twitter, Pinterest, and any other internet marketing platform you can think of. Each of these platforms have their own standards and guidelines for image sizing, and using the proper image formats is crucial to your business page’s success.

FREE Webinar: Become a Microsoft Power BI User in 7 Quick Steps

Go from Data to Insights in Minutes. Create your First Power BI Report.

  • 10/10/2023 2:00 PM - 3:00 PM
  • Number of views: 40950
FREE Webinar: Become a Microsoft Power BI User in 7 Quick Steps

We at Epoch Online will introduce you to the basics that everyone needs to know to create and provide the visualizations and analytics pertaining to your business data, regardless the type. Plus, you can sign up for Microsoft Power BI for free.

Is there a difference between retargeting and remarketing?

Why the confusion?

  • 19 May 2022
  • Number of views: 1282
Is there a difference between retargeting and remarketing?

Why the confusion? The fault lies with Google Ads. Google defines remarketing as the following: Remarketing is a way to connect with people who previously interacted with your website or mobile app. It allows you to strategically position your ads in front of these audiences or reconnect with them as they browse Google or its partner websites, thus helping you increase your brand awareness or remind those audiences to make a purchase or decision.

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